Case Study for:
Bling
- Product Distribution
- Sales Representation
- Packaging Consultation
- Assisted in Retail Strategy Development
Bling came to E.B.C. Marketing in 2005 after another distributor failed to secure placement of key products at multiple major U.S. retail accounts. We were able to draw from our vast experience as manufacturer’s representatives and help develop the packaging, price points and promotions to secure placement and successful sell through at key accounts, including Circuit City, Staples, Target and others.
By outsourcing sales and distribution, Bling is able to focus on their core competency: software development. Their formula has been a success as their products continue to climb up the ranks in NPD reports. On several occasions, Bling has opted to extend our contract to include new target accounts.
